ActiveCampaign

In this short tutorial, you will learn how to connect Voucherify and ActiveCampaign accounts. This integration enables you to sync customers and exchange data between both accounts. 

The integration with ActiveCampaign consumes webhook limits for sending messages, but actions that are sent from ActiveCampaign to Voucherify consume API limits.

You can send Voucherify codes to your ActiveCampaign account and later on share them with customers in an automated email campaign. To do so, you can use standard distribution or as a part of the referral program (distribution channel for rewards).

Contents

1. Integrating ActiveCampaign and Voucherify
2. Mapping Voucherify codes
3. Distribution with ActiveCampaign

Integrate Voucherify with ActiveCampaign

Firstly, open your Integrations tab in the Home section and expand ActiveCampaign integration.

Copy your API key and URL address (the endpoint) from ActiveCampaign settings. 

Please paste the copied data into Voucherify. The API endpoint should start with "https://."

Click Connect and next synchronize contacts to Voucherify by mapping one of the ActiveCampaign fields (email or ID) to Voucherify customers. Confirm the mapping by clicking Enable. You can change the mapping later on.

When the mapping is ready, and API access data are in place, you can confirm integration. From now on, you can use ActiveCampaign as a channel in Voucherify distributions and as a channel for automatic delivery of referral rewards.

You can test the integration by adding a new contact to your ActiveCampaign account and then checking whether the new contact appeared in Voucherify. 

Before you create Voucherify Distribution and map codes, you need to add the necessary custom fields to ActiveCampaign profiles. The fields will represent code attributes.

Mapping Voucherify codes

In the Distribution Manager, you can choose ActiveCampaign as a distribution channel. As a result, Voucherify will deliver codes to customer profiles in your ActiveCampaign account. Then, you can send these codes to your customers using ActiveCampaign email templates. 

After choosing the channel, you can see the voucher attributes such as publication (sending) date, balance (value) of the code, and finally, the code itself. To map code attributes, choose the fields added to the ActiveCampaign. If you can't choose ActiveCampaign as a channel, check if you added your custom fields to ActiveCampaign profiles. Go to the ActiveCampaign dashboard and choose Lists > Manage Fields and Add Field. 

You can add more fields that are going to represent:

• Code of the published voucher (already added). 
• Publication date. 
• Value of voucher. 
• Customer cockpit URL.
• Customer cockpit Preference Center URL.

Distribution with ActiveCampaign

After adding the field, you can use it in Voucherify Distribution. 

Let's create a distribution of $25 discount codes for all new customers via ActiveCampaign. 

• Choose a distribution trigger – customer entering segment.
• Select the action – send codes from the campaign.
• Build a segment of message receivers – to attach a code to every new customer in ActiveCampaign create a segment with filter Source is ActiveCampaign.

In Channels, select ActiveCampaign. 

Enable ActiveCampaign as your distribution channel and proceed to map fields. 

Now, Voucherify codes from the given campaign will be published (assigned) to a single customer profile the moment he/she enters the predefined customer segment.

You can also use ActiveCampaign as a channel that delivers rewards to referrers. In the 6 step of a referral program setup, you can choose ActiveCampaign as a notifications channel and send rewards to customer profiles in ActiveCampaign. Same as before, a code will be presented in the customer profile as a custom field.

Follow this tutorial to learn how to combine a referral campaign with ActiveCampaign.